Marketing is
By Team Ebay Marketing April 26, 2008
Marketing is …
Our Blog: http://ebay-marketing-101.com/
Website RSS Feed: http://ebay-marketing-101.com/Marketing/Marketing.xml
Homepage URL: http://ebay-marketing-101.com/Marketing/index.html
Marketing is STRATEGIC, they determine what the market wants (understand the needs of MANY cusotmers) and which markets might want this particular product or service. Sales is just tactics, they sell what marketing determines what should be the product to the specific markets (verticals) that a product appeals to. Marketing is changing in radically interesting ways. I do think that marketers are being called upon to draw together the people who make products and the people who use them. Marketing is ongoing and dynamic because customer needs and library products change. The marketing process determines the decisions and activities involved in continuing to meet the needs of customers.
Read it all.
Source: Ebay-Marketing-101.com
Tags: blog, customer needs, decisions, ebay, library products, marketers, marketing 101, marketing marketing, marketing process, product appeals
